Transcript
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My name is David Hernandez, and you're listening to As the Pokeball Turns.
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Today I'm joined by a community ambassador from London stars.
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Thank you for joining the show
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Yeah, hello, thank you.
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I'm glad to be here.
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And you know, how would you give a brief overview?
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Like what is the community ambassador program for those who may not be familiar with it?
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Yeah, that's a good place to start.
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essentially, Pokémon Go, as we know, is a game that's, you know, played a lot in person.
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And naturally over time people start to form communities around the game.
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it's, been happening since the beginning.
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you find lots of groups make little WhatsApp groups or, you know, Discord groups.
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And people just like to play the game together.
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And especially with things like Raids now, you have, you know, a lot more communities coming up and people just forming these groups to play the game.
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and so essentially the community master program is something that was formed to give support to these kind of grassroots communities.
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it actually started off, in the Silph Road days.
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so unfortunately we don't have the Silph Road anymore, but for people who don't know Silph Road was basically a platform that started like even before the game launched.
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We had players kind of coming up with these ideas of how to like connect people around the world through the game.
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And they used to have the system where, your community could register as a community on the Silph Road platform, uh, you'd go on the website and when people came to your meetups, they could check in, which was essentially, they could register that they attended your meetup and they'll get like an old badge and in their Silph Road accounts to show that they came to the meetup and joined you.
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after a while, at some point, Niantic, the company that makes the game, they came on board and said, Hey, we'll start supporting this program.
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I believe for the last year of the Silph Road, Niantic were doing a lot of the funding, for the platform as well, which was really cool.
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and then I the Silph Road shut down.
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and Nantic ends up, taking over the community ambassador program for themselves.
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and so, yeah, so essentially, what it is, is you have people running these communities and Nantic come in and they officially recognize your community.
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they provide us with some goodies and free stuff.
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so they send us items that we can distribute to our community members.
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they give us a bunch of promo codes to give things like free raid passes.
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So when players come and attend our meetups, they can be rewarded with, items, for free raid passes.
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They give us like stickers and, other little trinkets and tidbits, which are quite nice.
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I know, a lot of people often think that, I work for Niantic or the community ambassadors work for Niantic, but we're all volunteers.
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We don't get paid for it essentially, you know, we're just people who run groups the same way that people have always run groups and the only difference now is that Niantic send us some stuff to help us out and help us grow Which is really cool of them
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so you talked about how you started doing this when the Silk Road was active, did you always see yourself as a leader or somebody who's going to like take charge of the community and try to run like the raids and the events and all this?
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Haha.
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there was a point in time.
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So I think I just started, my first job and I moved to an area in London called Kings Cross and there was, an active group in the area.
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They used to meet up for raids.
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so when I started my job there, it was very quickly, you know, especially, you know, this was pre COVID before remote raids that were even a thing people thought about.
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And so everything was very much, you know, in person, people were still like going out and doing lots of raids.
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so within like a few days of the job, I went to a raid during my lunch break and there were players there.
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And so I quickly, you know, got added to the WhatsApp group and started raiding with everyone.
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and yeah, it was just a regular thing.
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In our lunch breaks, we'd, uh, do raids.
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Every now and then, maybe it's like sneak out if you could find a free, half an hour.
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And there's like a really exciting raid boss.
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A few people would sneak out of the office and like, okay, are there gonna be enough, enough, enough of us?
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And you go to the raid.
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And then the big thing as well was the raid hours on the Wednesdays.
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So what's quite nice is we'd start on the other side of the area.
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And so this is kind of the furthest gym from the station.
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and then we'd raid and the last raid would end at the station itself.
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And then everyone would go home afterwards, right?
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So it was, you know, Very casual, very informal, wasn't really like a proper structure or anything, it was just, you know, very ad hoc people kind of planning, okay, there's a raid here, is anyone free?
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Who wants to go?
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we have raid hour, is anyone free before we go home?
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And then at the end, everyone here stand around for a bit, complain about the game, complain about the or whatever, uh, and then everyone goes home.
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But yeah, you know, being someone who's, you know, very passionate about the game, and especially back then I was like, you know, playing quite hardcore and like wanting to do as many raids as possible.
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So I was the one who would come in and be like, hey, you know, if we change the raid route like this and we do this, then we can get like an extra raid in, in the hour or something.
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and you know, I'd be the first to arrive, the last to leave.
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I'd be the one always like trying to push people to do extra raids and stuff.
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and so yeah, so I guess just after a while it reached a point where.
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people started turning to me to organize things.
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I still remember, I don't know what event it was, but I remember the first time there was an event coming up and people were DMing me asking, oh, like, where are we going to meet?
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Like, when should we start?
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Like, you know, what's the route going to be?
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And I found it weird that they were asking me cause I was like, well, it doesn't have to do anything with me.
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Like I'm not in charge here.
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Um, and yeah, and then after a while people started calling me like the leader of the group and stuff, like maybe someone new would like, Stumble across us at a raid and people would refer to me as the leader of the group and so yeah So it was quite weird i'm actually quite a shy person.
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I'm quite introverted A lot of people don't know that about me, especially like running such a big group And so yeah, so it was a little bit weird for me, but I enjoyed it.
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So Kind of stuck with it and then covid hit and it like destroyed like all the in person communities I ended up helping there's a good friend of mine who used to work in King's Cross at the time before COVID as well.
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And he has, you know, like an Instagram and Twitter.
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And so, you know, he's quite popular.
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He's doing this thing.
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And so he started, a discord group for remote raids, like day one, when remote raids dropped, he like jumped straight on it and like made this group for people to start, just connecting with other people around the world.
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and then I hopped in just to check it out and I noticed there was some things that could be improved.
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And so I, you know, like helped, organize the server a bit better.
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and then eventually ended up making, discord bots.
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which would help kind of coordinate the raids and, create private channels for people to, organize their raid lobbies and stuff.
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so then that kind of started the new era of going fully into remote raids and helping run that group.
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after a while I burnt out in remote raids and then once things started opening up again, I ended up making a new group which, is now the group I run, which is the Central London Discord group.
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again focusing back on in person raids.
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And so it's kind of this like transition between like running like more like very local stuff to then kind of running this like global international group that like blew up over time and so at first it was literally like 10 people in the group and then I think at its peak there were about like 20,000, 40,000 players in this discord group and then similarly like going into this kind of new incarnation of the central london group and our first raid hour was, I think, three people in person and like three people remote and now, we had a big meetup for Shadow Mewtwo and, we estimated about 750 people turned up for that over the weekend.
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at the peak there would have been like over 500 people like at the same time like following along like doing raids around central London.
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and so yeah, so it's always been really interesting for me like it started so like humble and small and just like bit by bit got bigger and bigger.
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I remember, we had a Rayquaza raid hour for the first time and we had 40 people show up and that was like mind blowing.
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And now yeah, and now it's in the hundreds and yeah, Um, and so yeah, so it's all been you know, like very natural progression and things just like growing little by little.
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It's not something that I necessarily had experience with it's A lot of the times it feels like it's way out of my depths but just you know taking it a day at a time and Learning what I can and just relying on the community to help out where I fall short, so that's been good
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Now, it seems like raiding has been your big focus throughout your entire journey so far.
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So, is that like your favorite way to kinda embrace Pokemon Go or to dive into Pokemon Go with raiding?
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yeah, so, I have like really fond memories of when Raids first started back in, 2017.
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So, this was about a year into the game.
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And, yeah, that summer was, I don't know, maybe one of the best summers I've had playing the game.
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before that, you know, the game went viral in 2016 and like it felt like everyone was playing right But then after a while, you know kind of slumped a bit Most of the people just kind of in it for reality kind of, you know moved on to other things and then there was kind of a new resurgence when raids started because that was the first time people like properly playing together So before that you'd have a bit like oh, there's a dragon knight and like people would like run over or whatever but raze was the first time people actually like properly playing together like meeting up with the same people regularly and back then, a lot of the bonuses used to be split by the teams in the game.
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so we had like a really big Valor group, a really big Mystic group, and a really big Instinct group that would go around London.
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and so being on Team Valor myself, I joined the Valor group back in the day, and that group was like proper hardcore.
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to add some context, at the time I joined, there were three level 40 players in the group.
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so for anyone newer to the game, level 40 used to be the maximum level.
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And back then, hitting level 40 was like, you know, you were like, you know, king status.
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Like it was, amazing.
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Like, even just like, yeah, just like being around a level 40 player was like, whoa, you know, it was mesmerizing.
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And I would have been I think level 32 at the time when I found the group.
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So I happened to bump into a player that lived down the road from me at a gym We're doing a gym battle and so he mentioned the discord group and then I met some more players through that And very soon I was at the point I was meeting up.
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there were days I think we'd meet up at like 8 30 in the morning And we'd just spend the whole day raiding And those were good times, and at the end of the day, you know, everyone would end up at the pub and, like, hang out a bit longer and, like, put some lures on.
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so, there was a point in time, like, you know, it was just, like, whole day raiding and just, like, going all over the city and, it was a big thing for me.
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I mentioned that I used to play, like, pretty hardcore back in the day.
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And a lot of that was doing raids and I felt like raids were kind of what held things together.
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So you'd go from raid to raid, but when you're raiding, right, you're spending about maybe five minutes at the raid and then five, 10, 15, sometimes up to 30 minutes traveling to the next raid.
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And that transition time I think is where like most of the real magic happens.
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That's the bit where you're having conversations with people, you're making friends, you're finding out more about people.
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Um, You catch things along the way and you're grinding and you're, leveling up and sharing all these experiences with people.
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You stop for breaks or you go for lunch together or you go for a drink or you, oh, there's no more raids, there's a pub nearby, let's hang at the pub.
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And so yeah, it's just been a really good way to connect to people.
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So, I want you to pretend that, you know, I'm coming to visit, right?
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And I want to play Go for like a community day, a raid hour, or, just play in general.
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where would I go in London to play Pokemon Go?
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so there's a few different ways to go about it.
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I've met a lot of people who then, you know, they're not necessarily, super social or maybe they're a bit shy.
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They just kind of want to do their own thing.
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but they want other players around, but they're not necessarily planning to go to a meetup.
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you tend to find there's a lot of the busy train stations, especially the ones that, have trains going to other cities.
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You tend to have a lot of players around, especially just people just literally just waiting for their train, so you have areas like, King's Cross Station, which is where I play a lot, around like Victoria Station, Paddington Station.
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If you're around there, there's a popular raid, you'll probably find, you know, a few people will jump in as well and you don't really have to interact much.
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Covent Garden is another really busy part of London and that's quite well known, a lot of the hardcore players like to play around there, there's lots of stops, lots of gyms.
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And so again, if you go there, you know, you'll probably find people jump in, especially if you get into the raids just as it hatches.
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Other than that, we do have a lot of really strong communities now, and there's a lot of like really big organized play.
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So it's not just me.
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So I run the Central London group, but we have quite a few different groups around the city now.
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I think we're up to eight community ambassadors in London now.
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London is a really big city.
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so there's lots of areas.
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There's lots of areas that like just aren't covered at all.
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the campfire app is really good.
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A lot of people I talk to still tell me they don't know what campfire is or they haven't used campfire before.
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I'd definitely recommend checking out.
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So this is the app made by Niantic and it basically has a map of the world and you can see any raids that are happening.
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you can communicate with other players on there and, people running groups can make their groups on there and post their meetups.
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and it's got like a nice little list where you can see upcoming meetups near you.
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so yeah, if you open up Campfire, you'll see tons of meetups always happening.
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the groups are really active.
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London in particular is like really, really big, for the game right now.
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it's very easy to find where people are meeting up and join For community days, my group in particular, we usually play around I think is one of the nicest parks around London.
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but we have groups to meet at the Olympic Park in East London.
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There's Walpole Park in West London.
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There's Crystal Palace Park in South London.
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so yeah, all over there's people playing.
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and even now, like I'm still hearing from people say, you know, Oh, I didn't see you at last raid hour.
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And they're like, Oh yeah, I was playing with my local group.
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And, you know, I'm finding out there's like new, smaller WhatsApp groups or campfire groups popping up that I didn't even know about and, People are starting to, again, in the way it used to be, people are kind of, encountering each other in the wild and just starting to form these new groups again, which is really good.
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So before Pokemon Go, what experience did you have with Pokemon franchise?
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Did you play the games, the anime?
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Like, how deep were you into Pokemon before Go?
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Yes, I've been a diehard Pokémon fan, like, my whole life, literally, as long as I can remember.
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I was still very young when it came out, and so I ended up missing the first couple of generations.
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I know I really wanted to play them, but, I couldn't convince my parents to get me, like a Game Boy and the games back in the day.
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So the first game I actually owned myself was Pokemon Sapphire on the Game Boy Advance.
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and so, you know, I'd played some Gen 1 and Gen 2 on like friends consoles and stuff.
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but Gen 3 for me was, okay, this is my game, I own it, I'm, you know, staying up late at night to play the game when I'm supposed to be asleep and there's school in the morning.
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Um, that was the one I was, playing on the coach while we were on school trips and playing with my friends in secret, trying not to get caught by the teachers.
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so yes, I put a ton, a ton of hours into Gen 3 and then I've played, every single Gen since then.
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I've met tons of Pokemon Go players who'll, you know, if you ask them, they'll say, Oh, yeah, I played, you know, Red and Blue back in the day, but, oh, I don't know what all the Gen 4 Pokemon are.
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These things look weird to me, right?
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But I was the opposite.
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I've played everything.
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I played most of the spin off games.
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yeah, spent a ton of time with Pokemon.
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my favorite games were Pokemon Colosseum and XD on the GameCube.
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and I was the first person in the world to figure out how to mod those games.
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And so I actually ran another group.
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based around making mods and things like that, and you know, just like reverse engineering, researching the games, you know, the game mechanics, preserving like historical data around the game, stuff like that, so yeah, so I'm like super hardcore, like super into Pokemon, been playing for a very, very long time, and yeah, and I was really happy when Pokemon Go came out.
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And for the first time it felt like oh like being a diehard pokemon fan was kind of cool Because like everyone was playing and I was the one who knew everything.
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I knew all the pokemon I knew all the tips and tricks.
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Um, i'd been following pokemon go before it released.
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So I wasn't able to get into the beta myself, but you know, I was following like the news updates waiting for the release date I downloaded it like day one I think it hadn't even released in the uk officially at the time It was only in the u.
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s.
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But I think back in, back then it was easy to like make a US, App Store account and you could like, download it.
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And I've been playing ever since, you know, I've taken a few like, small breaks here and there, but, But yeah, I've been playing for a very long time.
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You mentioned how Pokemon Colosseum and XD Guild Arches are your games from the franchise.
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What is it about those games that kinda stood out to you compared to everything else?
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for people that don't know, um, so those games they came on the GameCube, so at the time, if you look back at the Game Boy Advance games, so the Gen 3 games which have been around at the same time, so that was Sapphire, Ruby, LeafGreen, and Emerald.
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so there's all, you know, very 2D.
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Um, the Game Boy screen, you know, doesn't have the highest resolution by today's standards.
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everything was very static.
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There wasn't a lot of animations to the Pokémon.
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And so it's, it's really hard to kind of convey to people today what it was like seeing the Pokémon in full 3D on your TV screen.
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and it was such an amazing experience.
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The animations in those games were like really detailed and expressive.
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And even today, like people still look back at that and, always wish that we could have animations as, as expressive as that now.
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and yeah, just playing in 3d again, like it's, it's so hard to imagine now because like everything's 3d and we're so used to, and everything's all like HD and 4k now, but at the time, like being able to, you could literally connect your game board once to the GameCube and like do the battles in 3d.
00:16:15.269 --> 00:16:16.349
and it looked really cool.
00:16:16.365 --> 00:16:18.566
the stories, in those games were a lot darker.
00:16:18.855 --> 00:16:37.921
the premise was essentially these games actually where the concept of shadow pokemon originally came from a lot of people in pokemon who play Pokemon go don't know that so they introduced the concept of shadow pokemon, pokemon that have been turned evil by the baddies And your job was to steal those pokemon back from the bad guys and purify them and return them to their, you know Good natured state.
00:16:38.264 --> 00:16:57.609
and so you had a device which lets you steal pokemon from other trainers and so yeah, so it was you know, it was a bit edgier a bit grittier Um I think Pokemon Colosseum, the opening scene, one of the, like, coolest openings in all of Pokemon, is literally your character, like, blowing up, like, the base of the evil team that he used to work for, and he steals the Snag Machine from them, which is a device that you can steal Pokemon with.
00:16:57.946 --> 00:17:07.387
and then you see him, and he, like, blows up the building, and, like, runs off, and everyone's trying to chase him, and he's got, like, this, like, cool motorbike that he rides off in, and, yeah, and it was just, like, so cool.
00:17:07.387 --> 00:17:15.661
at the time, and getting to play as that character and you like, you really felt like you were, especially like being a kid playing this, you felt like you were that character, like, I'm that guy, right?
00:17:16.070 --> 00:17:18.691
Um, um, and so yeah, yeah.
00:17:19.280 --> 00:17:21.280
And so, yeah, it was just a really cool game.
00:17:21.347 --> 00:17:22.548
really cool environments.
00:17:22.617 --> 00:17:40.044
Yeah, it was just a lot of fun and I feel like, You don't really have a lot of pokemon games like that, these days So those games weren't made by game freak which is a company that usually makes most of the main series games Um also made by a smaller company called genius sonority and so yeah, so they just had you know, very different sensibility around them The art style was very different.
00:17:40.054 --> 00:17:41.574
The story was very different.
00:17:42.097 --> 00:17:54.603
And yeah, and also known for being a little bit harder than typical pokemon games tend to be You Um, so they have a reputation for being, you know, a bit hard and, you know, people like to pride themselves on, Oh, yeah, you think, oh, these games are too easy, uh, but you should have seen the games we had back in my day, right?
00:17:55.173 --> 00:17:56.173
Um, so
00:17:57.304 --> 00:17:58.394
just to tag team on that.
00:17:58.394 --> 00:18:02.933
So I think a good comparison would be, say Game Freak releases a game that's holograms.
00:18:03.753 --> 00:18:09.973
would be a fair comparison to how it was for us back in the day when we just knew the bits and we got 3D Pokemon.
00:18:09.973 --> 00:18:13.144
So for me, my experience these games was actually the teaser.
00:18:13.513 --> 00:18:17.114
My mom got me a Mario Kart Double Dash bonus disc.
00:18:17.913 --> 00:18:21.273
on that bonus disc was the teaser for Pokemon Colosseum.
00:18:21.804 --> 00:18:24.513
And I got to see all the Hoenn Pokemon in 3D.
00:18:24.544 --> 00:18:25.973
I saw a giant Wailord.
00:18:26.384 --> 00:18:27.794
saw Cacturne doing Solar Beam.
00:18:27.794 --> 00:18:29.503
They're all like level 70s or something like that.
00:18:29.993 --> 00:18:30.943
And it blew my mind.
00:18:30.943 --> 00:18:34.973
It blew my little, I think, I don't know how it was like 12 year old kid's mind right there.
00:18:35.233 --> 00:18:37.173
I'm like, I have to get this game.
00:18:37.523 --> 00:18:38.963
It's just, it has the Hoenn.
00:18:38.963 --> 00:18:42.773
It's like, I thought it was like Pokemon Stadium, but just was Pokemon Colosseum.
00:18:43.253 --> 00:19:01.663
And like you, it has that darker premise to where the guy was originally part of Team Snagum, he left it for an unknown reason, I don't think we ever got the answer why, but he betrayed them, stole the snack machine, and then basically went on this mission to kinda catch the shadow Pokemon that were closed by the heart, which is what we know for Pokemon Go now.
00:19:02.462 --> 00:19:10.135
was just a very fun game to play, and you got to do double battles throughout the entire time, still not been repeated to this day outside of XD.
00:19:10.478 --> 00:19:31.253
Yeah, yeah, it was just it was really cool and just so much fun Another thing as well is so these days most games have to scale down a lot of the bigger pokemon so they fit on the screen properly And so like the battlefields aren't too big but colosseum nxd did not do that at all Like if you sent out a waylord It was full size like your character was like that big in the corner And you would see like the full sized waylord on screen.
00:19:31.253 --> 00:19:34.564
We got to see the scale of the pokemon The moves were really dynamic.
00:19:34.594 --> 00:19:43.282
Um, so yeah, it was really cool And so I guess a lot of people would be familiar with like pokemon stadium And Colosseum and XD were kind of like, spiritual successor to the Stadium series.
00:19:43.772 --> 00:19:47.472
and so yeah, so it was a similar kind of thing, like these kind of grand battles on this grand scale.
00:19:47.472 --> 00:19:53.083
and fully 3D, especially in an era where 3D, you know, wasn't as common, especially in Pokemon games.
00:19:53.655 --> 00:19:59.585
So, returning back to Pokémon GO, You talked about how you only had three to five people for the first raid hour.
00:19:59.925 --> 00:20:05.506
And then eventually it grew up to what we saw with the Mewtwo up to 700 and 700 people.
00:20:05.786 --> 00:20:09.711
What was it like, you know, early on trying to rebuild the community and to what it is today?
00:20:11.166 --> 00:20:13.646
Yeah, it was a really interesting experience.
00:20:13.713 --> 00:20:18.703
cause yeah, so like I mentioned, you know, I was like quite deeply integrated with a lot of the communities before COVID.
00:20:19.469 --> 00:20:22.068
Um, so I was in, you know, tons of WhatsApp groups, Discord groups.
00:20:22.499 --> 00:20:30.588
Uh, I knew a lot of the players, I knew a lot of the OGs, I knew, you know, I knew all the, like, the people who used to be, like, level 40 back in the day, who were, like, the, like, legends in the city.
00:20:30.991 --> 00:20:40.622
and so yeah, so it was quite interesting, kind of, trying to come back to the game when, you know, starting to feel comfortable going outside again, and, you know, events were, pushing a bit more for in person stuff again.
00:20:40.925 --> 00:20:46.395
and I would, you know, reach out to all my contacts in all these different groups, and no one wanted to come out anymore, right?
00:20:46.711 --> 00:20:54.451
it's an experience, you know, if you go on like Reddit or you go online and see people talking about like, Oh, I don't have a community around me, and every time I try to ask my friends, no one wants to play.
00:20:54.451 --> 00:20:55.751
It, you know, it was the same here.
00:20:56.067 --> 00:20:58.457
And so yeah, I'll reach out to people and say, Oh, there's a community day coming up.
00:20:58.467 --> 00:20:59.426
Would you like to go to Regent's Park?
00:20:59.426 --> 00:21:01.906
Like the good old days and people say, Oh, you know, I'm busy.
00:21:01.906 --> 00:21:02.946
I don't play the game that much.
00:21:02.977 --> 00:21:04.942
Oh, I've had a kid in the last year.
00:21:04.942 --> 00:21:06.821
And you know, I've got to look after my kids now.